- Our Founder -
Shannon McIntosh is a nationally recognized racecar driver with over 19 years of impressive on track racing accomplishments. Her experience ranges from Quarter Midgets and dirt Micro/Mini Sprints to USAC Midgets, Dirt Late Models, INDYCAR’s USF2000 Series and most recently, the ARCA Racing Series. She has been recognized nationally and globally by outlets such as ESPN, ESPNw, Mashable.com (Top 5 "Must-Follow Athlete on Social Media") and Sports Illustrated and has represented brands like TrueCar.com, Mark Cuban’s Cyber Dust app, Alpinestars, Arai Helmets and Tag Heuer watches.
Like many grass-roots racers across America, McIntosh’s career began with her family who had no racing history and little money. As they climbed the ranks together in the early years, McIntosh quickly realized that her career would end if she didn’t find a unique approach to sponsorships and the business of motorsports.
As one of the first drivers to truly embrace social media as a marketing tool for her career (back in the MySpace days), Shannon has built a reputation on her ability to connect and engage with fans, sponsors and media. Today, Shannon hopes to help other racers with tools for a new approach to funding their passion as well as guidance in connecting the dots between their supporters and getting on track.